In what follows, we briefly outline the main trends regarding a discussion of wearable technology on two Finnish digital news platforms: Helsingin Sanomat (HS) and YLE. The former is one of the largest commercial newspapers in Finland with paid access to its materials. In 2019, HS had around 100 000 regular digital subscribes, and an … Continue reading Discussions on wearable technology in Finnish digital media: general trends
Wear Your Love: H&M Launches a Wearable
The author of this post - Daria Morozova - participated in the development of an idea of the wearable that H&M has developed into a prototype Gentle, passionate, soothing, friendly, flirty… This is what touch can be like. Touch is believed to be one of the basic human needs that expresses a wide range of … Continue reading Wear Your Love: H&M Launches a Wearable
H&M considers a wearable apparel
In June 2019, a fast fashion giant H&M (German branch) together with a Berlin based think tank The Do School gathered 23 professionals from different countries and backgrounds to create the prototypes of wearables. From a presentation by H&M, one could conclude that the company was worrying about sales drops and considering making something innovative, … Continue reading H&M considers a wearable apparel
Review of the wearables’ market: products and players
The market of wearables is quite heterogeneous in terms of products and creators. On the one hand, there are smart watches and fitness trackers that have become familiar for many of us. On the other, there are highly creative unique pieces like a dress called “Herself” that purifies air - https://www.designboom.com/design/air-purifying-dress/. Or another dress by … Continue reading Review of the wearables’ market: products and players